As BlackBerry gets set to take its native BBM instant messaging service cross-platform to Android and iOS, there’s no doubt the incumbent it wants to crush is WhatsApp. Over the last couple of years WhatsApp has grown to have a huge base of users across platforms and around the world. Jump into any phone app store, and WhatsApp will always be near the top of the list. WhatsApp has been successful because it gained critical mass in filling a void that BBM could have and arguably should have done years ago. Anybody who’s used BBM and watched the rise of WhatsApp knows WhatsApp essentially ripped off BBM in form and function, and has been playing catch up to BBM on a feature by feature basis. Most people I know don’t love WhatsApp – they simply tolerate it, as it gets the job done well enough for the most part. The thing is, it really doesn’t. One critical feature that WhatsApp is sorely missing that a lot of users simply do not realize is a notification that your message has been r
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